Managing suppliers, purchase orders, and stock replenishment in hospitality is relentless. Keel's procurement software gives hospitality operators a fully custom, end-to-end solution — purpose-built approval workflows, real-time spend visibility, and seamless integrations that replace spreadsheets and fragmented tools with one system you truly own.
Everything hospitality operations teams need to manage spend, suppliers, and purchasing — all in one custom platform.
End-to-end procurement management covering supplier tracking, flexible PO creation, structured approval workflows, multi-currency support, three-way matching, and a complete audit trail — built around your hospitality operation's exact process.
Real-time inventory visibility across every location, automated reorder points, lot and batch tracking, barcode scanning, and demand-based replenishment suggestions — built to handle the complexity hospitality operations demand.
Manage complex order flows from requisition to fulfilment in one place. Automate workflows, allocate inventory intelligently, handle backorders, and maintain full approval and returns management at any volume.
Custom warehouse workflows mapped to your exact layout and processes — covering receiving, put-away, picking, and packing — designed for the way your hospitality supply chain actually operates.
Optimized wave, batch, and zone-based picking, barcode verification, automated carrier selection, and full shipment audit trails to keep your hospitality supply chain running without bottlenecks.
Auto-generated, clean internal tools that let your procurement, finance, and operations teams interact with purchasing data securely and in real time — no training required.
Hospitality operations run on tight margins, high supplier volumes, and relentless replenishment cycles. Keel's procurement software is fully custom-built around your workflows — not a rigid template. From purchase requests and multi-location POs to supplier performance tracking and automated budget updates, every step is modelled around how your team actually works. Own your data, control your spend, and replace fragmented spreadsheets with one powerful platform that scales with your business.
See how fast-moving operations teams replaced legacy tools with Keel and took full control of procurement.
Keel was built by operators who lived the pain of inflexible software — here is what makes the platform different.
Every workflow, approval rule, and supplier process is modelled around your hospitality operation — not a generic template.
Go live with a tailored procurement system in weeks, not months — built for fast-moving hospitality teams who can't wait.
Your data, your workflows, your platform — Keel gives hospitality operators complete ownership and control, with no vendor lock-in.
Connects with your existing financial systems, inventory tools, and tech stack so your hospitality operations stay perfectly synchronized.
Operators who built the tools they wished existed — now building them for you.
Keel was founded in 2021 by three former executives from Echo, Europe's fastest growing online pharmacy, later acquired by Pharmacy2U. As CEO, CTO, and CPO, the founders built custom software to ship 50,000 medicines to 600,000 customers daily, scaling the business to $130m annual revenue. They experienced first-hand how legacy, off-the-shelf software couldn't keep pace with a fast-moving, highly regulated operation — so they built the solution they wished had existed. In 2024, Keel raised $6m in seed funding from leading European investors Earlybird and LocalGlobe, accelerating their mission to empower operators everywhere — including hospitality teams managing complex procurement — with flexible, powerful tools they truly own.
Hospitality businesses commonly use a mix of Property Management Systems (PMS), ERP tools, and procurement platforms. However, most off-the-shelf options are rigid and don't adapt to unique operational needs. Keel offers a fully custom procurement platform that replaces fragmented legacy tools with one flexible system tailored precisely to your hospitality workflows, supplier structures, and approval processes.
Talk to our team for a free consultation and see how we can build your procurement system.
Registered with the UK's data protection authority, the Information Commissioner's Office.
Raised $6m seed funding from leading European venture investors in 2024.
Core platform components are open-source and built on engineering best practices.
Tell us about your procurement challenges and we'll show you how Keel can build a custom solution around your exact workflows — live in weeks, owned by you forever.
For immediate assistance, feel free to give us a direct call at You can also send us a quick email at bobbi@keel.xyz
For immediate assistance, feel free to give us a direct call at You can also send us a quick email at bobbi@keel.xyz