3PL Software UK: Fulfilment & Warehouse Software for Third-Party Logistics

UK third-party logistics operators run many clients' stock, orders and service levels through one warehouse — often on spreadsheets or a rigid off-the-shelf WMS that can't follow each client's rules. Keel builds 3PL fulfilment software on your own data model: stock by SKU, location and client, pick, pack and despatch workflows, carrier integrations and order fulfilment tracked end to end. Built by a UK-registered team, live in weeks and owned by you.

3PL fulfilment software dashboard showing order tracking and warehouse operations for UK eCommerce

Our 3PL Fulfilment Software Services

Warehouse management, order fulfilment and inventory software for UK 3PLs and in-house fulfilment teams, modelled around your clients, your warehouse and your carriers.

Order Management

Manage complex order flows from first click to final fulfilment. Capture orders across multiple channels, automate warehouse rules, handle splits and backorders, and sync tracking updates—all from one place.

Fulfilment

Streamline pick, pack, and ship operations with optimised wave and batch picking, barcode verification, automated carrier selection, label printing, SLA tracking, and a complete audit trail for every shipment.

Warehouse Management

Build warehouse workflows that match how your 3PL operation runs — stock held by client, client-specific receiving, picking and exception rules, and your own layout and naming conventions, from goods-in to despatch in one system.

Inventory Management

Real-time inventory tracking across every location, down to the bin. Manage SKUs, lot and batch tracking, expiry dates, automated reorders, and full traceability from receipt to shipment.

Procurement System

Manage suppliers, automate purchase order approvals, and streamline replenishment. Full PO lifecycle management with three-way matching, budget tracking, and seamless inventory updates on receipt.

Internal Tools

Automatically generated internal tools for operations, account management and finance teams — client-by-client stock and order views, activity data for client billing and SLA reporting, all in clean, fast interfaces.

Warehouse operative using 3PL fulfilment software on a tablet during pick and pack operations

How Keel Gets Your 3PL Operation Live

Discovery: Map Your Exact Workflows

Keel works with your team to model every stage of your fulfilment operation—your warehouse layout, carrier integrations, exception rules, and UK compliance requirements—so the platform reflects reality, not generic assumptions.

Configuration: Build Around Your Process

Integration: Connect Your Existing Stack

Launch: Go Live in Weeks, Not Months

Evolve: Iterate as Your Business Grows

Trusted By Operators

Success Stories

See what operators say about building their systems on Keel.

"Keel is truly one of the most obvious wins I've ever seen in the Ops world"

Usman Mahomed

"Keel's built-in permission engine is incredibly secure and powerful — No other service does it this well!"

Jay

"Keel is incredibly powerful. Three days writing code and it all just works from the first attempt! The Schema allows for super easy and intuitive data modelling, particularly around the relationship syntax with all foreign keys sorted. I also just love the DevEx! It's well thought-out and far superior to..."

Jay

"Keel is truly one of the most obvious wins I've ever seen in the Ops world"

Usman Mahomed

"Keel's built-in permission engine is incredibly secure and powerful — No other service does it this well!"

Jay

"Keel is incredibly powerful. Three days writing code and it all just works from the first attempt! The Schema allows for super easy and intuitive data modelling, particularly around the relationship syntax with all foreign keys sorted. I also just love the DevEx! It's well thought-out and far superior to..."

Jay

"Keel is truly one of the most obvious wins I've ever seen in the Ops world"

Usman Mahomed

"Keel's built-in permission engine is incredibly secure and powerful — No other service does it this well!"

Jay

"Keel is incredibly powerful. Three days writing code and it all just works from the first attempt! The Schema allows for super easy and intuitive data modelling, particularly around the relationship syntax with all foreign keys sorted. I also just love the DevEx! It's well thought-out and far superior to..."

Jay
The Keel Difference

Why Choose Keel?

Keel is the modern ERP alternative for UK 3PLs and fulfilment teams who need real control — software only, from a UK-registered company.

Built by Operators

Founded by the team who built operations software at Echo, Europe's fastest-growing online pharmacy, shipping 50k medicines to 600k customers daily.

Total Ownership

Own your data, your workflows, and your platform—no vendor lock-in, no rigid templates limiting how your UK operation runs.

Live in Weeks

Launch a fully customised 3PL fulfilment system in weeks, not months, with Keel's managed build and migration service.

UK-Registered, Your Choice of Hosting

Planko Ltd t/a Keel is registered in the UK and with the ICO (ZB524558). Choose where data is hosted, including the UK, with deny-by-default access and a full audit trail.

The Team Behind Keel

Operators who built and scaled real eCommerce fulfilment at pace.

Keel is the trading name of Planko Ltd, a company registered in the United Kingdom and headquartered in Altrincham, Cheshire, with a team in London. It was founded in 2021 by three former executives of Echo — Europe's fastest-growing online pharmacy, later acquired by Pharmacy2U. As CEO, CTO and CPO, they built custom software to run operations shipping 50k medicines to 600k customers daily, growing the business to $130m annual revenue, and saw first-hand how inflexible off-the-shelf systems couldn't keep up with a fast-moving, highly regulated operation. Backed by leading European investors Earlybird and LocalGlobe after a $6m seed round in 2024, and registered with the UK Information Commissioner's Office (ZB524558), Keel builds fulfilment and operations software that operators truly own. Keel's customers include Bravely, HIVED, Klira and Egg.

Founded2021, Altrincham, UK
$6M RaisedBacked by Earlybird & LocalGlobe
50k Medicines/DayShipped to 600k customers daily at Echo before founding Keel

Frequently Asked Questions

What is 3PL fulfilment software and how does it work?

3PL fulfilment software runs the warehouse operations of a third-party logistics provider: receiving, storing, picking, packing and despatching stock on behalf of client brands. It connects clients' sales channels, the warehouse floor and carriers in one system, keeps stock and orders separate by client, and tracks every order in real time from goods-in to delivery.

Is Keel's fulfilment software suitable for UK 3PLs and eCommerce businesses?

Can Keel integrate with Shopify, Amazon, and other eCommerce platforms?

How long does it take to get up and running with Keel?

Does Keel support multi-location warehouse management?

What makes Keel different from off-the-shelf fulfilment software like a standard WMS or ERP?

Does the platform include built-in reporting and internal tools for operations teams?

How is pricing structured for Keel's 3PL fulfilment software?

What is the difference between 3PL software and a standard WMS?

Can the system handle stock and billing data for multiple clients?

How does 3PL software connect to UK couriers and accounting tools like Xero or Sage?

Can our 3PL data be hosted in the UK?

Is Keel a 3PL or fulfilment provider?

Is Keel a UK company?

Still Have Questions About Keel?

Book a personalised demo with Keel's UK team and get clarity on how Keel fits your 3PL or fulfilment operation.

UK-Registered & Backed

Awards and Recognition

UK Information Commissioner's Office (ICO) registration badge

UK ICO Registered

Registered with the UK Information Commissioner's Office (ICO) under reference ZB524558.

Earlybird and LocalGlobe venture capital investor badge

Earlybird & LocalGlobe Backed

Venture-backed by leading European technology investors.

Open source verified badge for Keel platform on GitHub

Open Source Platform

Open-source platform (github.com/teamkeel/keel) built on engineering best practices.

Ready to Run Your UK 3PL on Software You Own?

Tell us about your UK 3PL or fulfilment operation — where your warehouse is, how many clients you serve and which carriers you use — and we'll show you how a Keel-built system would run it. Keel builds operations software for 3PLs and in-house fulfilment teams; we don't provide warehousing or fulfilment services.

Contact Us Today

You can also send us a quick email at hello@keel.so.