Build your dream CRM Build your dream CRMBuild your dream CRMBuild your dream CRM Build your dream CRM Build your dream CRM Build your dream CRM Build your dream CRM Build your dream CRM Build your dream CRM Build your dream CRM Build your dream CRM Build your dream CRM Build your dream CRM Build your dream CRM Build your dream CRM Build your dream CRM Build your dream CRM Build your dream CRM Build your dream CRM Build your dream CRM Build your dream CRM Build your dream CRM Build your dream CRM Build your dream CRM Build your dream CRMBuild your dream CRM Build your dream CRM

Product

Build your dream CRM Build your dream CRM Build your dream CRM Build your dream CRM Build your dream CRM Build your dream CRM Build your dream CRM Build your dream CRM Build your dream CRMBuild your dream CRMBuild your dream CRM Build your dream CRM Build your dream CRM Build your dream CRM Build your dream CRM Build your dream CRM Build your dream CRM Build your dream CRM Build your dream CRM Build your dream CRM Build your dream CRM Build your dream CRM Build your dream CRM Build your dream CRM Build your dream CRM Build your dream CRM Build your dream CRM Build your dream CRM Build your dream CRM Build your dream CRM Build your dream CRM Build your dream CRM Build your dream CRMBuild your dream CRM Build your dream CRM
Build your dream CRM Build your dream CRM Build your dream CRM Build your dream CRM Build your dream CRM Build your dream CRM Build your dream CRM Build your dream CRM Build your dream CRMBuild your dream CRMBuild your dream CRM Build your dream CRM Build your dream CRM Build your dream CRM Build your dream CRM Build your dream CRM Build your dream CRM Build your dream CRM Build your dream CRM Build your dream CRM Build your dream CRM Build your dream CRM Build your dream CRM Build your dream CRM Build your dream CRM Build your dream CRM Build your dream CRM Build your dream CRM Build your dream CRM Build your dream CRM Build your dream CRM Build your dream CRM Build your dream CRMBuild your dream CRM Build your dream CRM

USE CASE

Build your dream CRM

Build your dream CRM

Build a flexible customer relationship management tool to and analyse your customer interactions—integrated with the tools you love and infinitely flexible

Great customer relationship is more than just internal tools

Great customer relationship is more than just internal tools

It’s a critical part of your business. Getting it right means more deals closed faster and happier customers.

Own and control your data

Design your CRM data model around your organisation. Not the other way around.

ID

Value

Stage

97174

$12,000

Lead

39635

€25,000

Closed

Integrate with all your tools

Sync data between all your favourite apps. Code first means everything is possible.

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Delight your customers

Easily integrate with your apps and websites to create the perfect customer experience.

Manage your customer relationships exactly how you want

Create a custom CRM that mirrors your operations.

Custom alerts and notifications

Configure tailored messaging and timely updates. All the way from initial prospect to happy customer

Monitor performance in detail

Access data about every stage of your customer’s journey. Optimise your marketing funnel like never before

Custom Roles and Permissions

Implement specific roles and permissions to ensure that your team have access to systems they need, exactly when they need them

Marketing email integrations

Integrate with Mailchimp, Sendgrid and more, to keep your customers updated and engaged

Custom workflow automation

Tailor and automate workflows like outreach, scheduling calls, contract management and onboarding

API Integrations

Synchronise data with your own platform as well as third party tools and services

Peek under the hood

Explore the data model for this project and the Keel Schema that drives it

Data model

Schema

schema.keel

Data model

Schema

schema.keel

Peak under the hood

Explore the data model for this project and the Keel Schema that drives it

Bring your tools and teams with you

Break down silos. Processes, products, and people. All unified and thriving.

Connect your apps

Harness the power of code to integrate your tools and services into a single unified system.

Connect your products

Seamlessly integrate into your existing products using Keel as the powerful backend for your applications.

Connect your people

Bring operators and engineers together to shape and iterate on your processes collaboratively.

Bring your tools and teams with you

Break down silos. Processes, products, and people. All unified and thriving.

Connect your apps

Harness the power of code to integrate your tools and services into a single unified system.

Connect your products

Seamlessly integrate into your existing products using Keel as the powerful backend for your applications.

Connect your people

Bring operators and engineers together to shape and iterate on your processes collaboratively.

Developers

Powered by the programmable operations engine

Keel is unapologetically code-first and built around engineering best practices. Empower your ops teammates with exceptional tooling, with the flexibility to build whatever you want, when you want it.

Extendable

Leverage a powerful toolkit of custom functions, event subscribers and jobs to endlessly extend with Typescript.

Typescript functions

Async subscribers

Scheduled jobs

Function hooks

Observable

No magic black box. Get full visibility with OpenTelemetry compatible tracing, logging and metrics.

Requests

468,781

+5% from last period

Requests

0

+5% from last period

Your data. Your database.

Each environment is powered by a dedicated Postgres instance with full direct access.

select *

FROM tasks

WHERE topic = ”StockCheck”

AND assignee != null

AND (now() - assigendAt) < 24 HOUR

And much more

Version controlled

Built-in testing

End-to-end type safety

Multiple environments

Full local development experience

Secrets management

3rd-party OIDC auth providers

JSON, GQL and RPC APIs

Asynchronous events

Scheduled jobs

VSCode extension

Frequently asked questions

What exactly is Keel?

Keel is a programmable operations platform that enables operators to build hyper flexible custom software without needing a large team of developers.

What can I build with Keel?

Companies use Keel to build software that powers their most critical operations processes. Some examples include tools for shift management, inventory management, custom CRMs, and payroll.

Why use Keel instead of off-the shelf software?

Keel lets you build software that's unique to your business and the way you work, not the other way round. Since you fully own your Keel tools, you can adapt and update them whenever you need to, so your software will be as agile as your company.

Do I need to know how to code to use Keel?

Keel is designed to allow non-developers to embrace the power and flexibility of code. The Keel schema is intuitive and does not require prior knowledge of a development language. More advanced feature such as functions require basic knowledge of Typescript.

Start building your dream systems today

  • WMS

    Procurement

    Project management

    Custom ERP

    Process automation

    Approval workflows

  • Shift management

    CRM

    Order management

    HRIS

    Order flow automation

    Inventory management

  • Shift management

    CRM

    Order management

    HRIS

    Order flow automation

    Inventory management

  • WMS

    Procurement

    Project management

    Custom ERP

    Process automation

    Approval workflows

ABOUT US

We're lowering the barrier to great tech

Building great software from scratch takes time, expertise, and investment. Off-the-shelf solutions rarely give the long-term support businesses need to succeed, leaving you on the back foot from day one. We built Keel to change that. 

ABOUT US

We're lowering the barrier to great tech

Building great software from scratch takes time, expertise, and investment. Off-the-shelf solutions rarely give the long-term support businesses need to succeed, leaving you on the back foot from day one. We built Keel to change that.